The European Week of Winter Sport (EWWS) project is an ambitious endeavor aimed at celebrating and promoting winter sports across Europe while championing sustainability. The project seeks to ignite enthusiasm for winter activities while fostering a deep commitment to eco-friendly practices. Through engaging digital tools and participatory methodologies, the project empowers sports clubs and enthusiasts to actively participate in shaping its activities and promoting sustainability. From organising thrilling events to disseminating best practices, the project embodies a shared vision of a vibrant and sustainable future for winter sports enthusiasts across the continent.