Work Package 1: Management
The aim of this first WP is to ensure the effective implementation of all project actions and guarantee the financial management and ensure the quality of the implementation of the project and its outputs.
First of all, regarding the project management, the main governing body will be the Steering Committee, led by CityLegends and including one representative from each collaborating institution.
Work Package 2: Preparation
The second WP will involve designing methodology and materials for online-offline sports competitions, selecting venues and equipment, and collaborating with European municipalities. CityLegends will provide guidelines for event organization, fine-tuning digital platforms, and designing campaigns to attract young people. The Steering Committee will select professional athletes and trainers to promote the event and increase its impact.
Work Package 3: Implementation, aftermath and monitoring the impact
The main objective of this third WP will be the organization of the Urban Sport events, combining hybrid online and offline activities, which will take place in each of the five cities involved in the project. The idea is to organize these events in 2023 and 2024 in each of the cities involved in the project.
Urban Sport events will utilize digital tools in CityLegends platform to engage in sustainable aftermath, gamifying events and engaging in digital lifestyles, attracting inactive youth and encouraging their continued participation.
Work Package 4: Communication and exploitation of the project
The dissemination and exploitation plan for the PlayUrb project aims to ensure the project’s sustainability beyond its lifetime by focusing on target groups’ characteristics and needs, shared responsibility among partners, ongoing commitment, dissemination tools, transferability and sustainability, project outcomes, and networking with organizations. These activities will involve current and potential young urban athletes, cities, regions, sport governing bodies, educational institutions, and public authorities.
The plan will also ensure visibility, accessibility, and use of the results at the end of the project and beyond, ensuring maximum impact and sustainability. The project’s outcomes will be used to inform decision-makers about new approaches for promoting Urban Sport hybrid activation programs, based on the needs of cities, ecosystems, and young people.